It is undoubtedly a game-changer for luxury brands. A one-of-a-kind asset, the value depends on perceived worth and market events. Speaking of the future of NFTS in fashion, the designer shares, “There's so much room for experimentation and innovation. They helped in displaying our collection fabulously to raise funds for children battling blood cancer,” explains Malhotra. It just shows the obstacles that come our way can be overcome with immense positivity. “The downpour GIF was an unexpected yet delightful greeting as the models remained unaffected while walking the ramp and rather enjoyed the uncertainty. The others sketches include a blue saree sketch worn by Deepika Padukone in the movie Yeh Jawaani Hai Deewani, Alia Bhatt’s Chikankari hand-drawn sketch, and a vintage picture of supermodel Lisa Ray, called ‘Archival Diaries,’ from the ’90s. “The custom-made constellation illustration, ‘Illuminous Showstopper,’ was the initial sketch curated for my dearest friend and muse, Kareena Kapoor.” It sold in seconds at INR 2,75,889.91. “The five NFTs are the iconic ones, the crowd's favourite, and, most importantly, unseen from my point of view – all of these are close to my heart,” he says. In October, Manish Malhotra, in collaboration with WazirX, Lakme Fashion Week and FDCI, minted and unveiled 5 NFTs, including 4 digital sketches of designs and 1 GIF of momentous landmarks in Malhotra's journey.
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